Seow Ling joined our Group Finance on 1 July 2011 and was the Head of Financial Reporting before she moved on to Go Shop as Chief Financial Officer on 1 March 2017.

On 1 December 2022, Seow Ling was appointed as Acting Chief Executive Officer of Go Shop. She is responsible for driving the Group’s commerce business in the increasingly competitive retail and e-commerce environment covering customer growth, customer experience, content production, analytics and marketing as well as supply chain management.

Prior to joining Astro, she was attached to Ernst & Young Malaysia’s Assurance Division.

A member of Chartered Accountants Australia and New Zealand, she holds a Bachelor of Commerce, majoring in Accounting and Finance from the University of Melbourne, Australia.