Since joining our Group in January 2018, Priya has taken on increasingly pivotal roles within the organisation. Starting as a Music Executive at Hitz FM, Malaysia’s top English station, she progressed to become Station Manager, and eventually assumed the responsibility of English Network Manager, overseeing the operations of Hitz FM, Mix FM, and Lite FM.

As Director of Astro Audio, Priya leads the development and implementation of content strategies across multiple platforms for all 13 brands under Astro Radio and SYOK. Her focus on delivering quality content reflects her deep understanding of audience preferences and market trends.

With a diverse background spanning music, marketing, and communications, Priya’s industry experience includes roles at Warner Music Malaysia and Star Media Group. Her journey underscores her commitment to excellence and her invaluable contributions to Astro Radio’s continued success.

Priya is a Psychology graduate from HELP University, Malaysia.