Kuala Lumpur, 17 January 2025 – Astro, Malaysia's leading content and entertainment company, has once again been recognised for its exceptional brand strength, securing a Platinum award in the Media & Networks category. This is Astro’s 15th consecutive win at the prestigious Putra Brand Awards 2024. This remarkable achievement underscores Astro's unwavering commitment to delivering outstanding content and services that resonate deeply with Malaysian audiences.
In addition to this milestone, Astro Audio brands, ERA and HITZ, also received Gold award and Bronze award respectively in the in the Media & Networks category, further solidifying Astro's position as a leader in the Malaysian media landscape.
Moreover, MY FM received its first Silver award in the Media Networks category while Astro Fibre received the Bronze award in the Communication Networks category at the Putra Aria Brand Awards 2024.
Tai Kam Leong, Chief Sales and Marketing Officer, Astro said, " We are deeply honoured to receive these prestigious awards, including our 15th consecutive win at the Putra Brand Awards. This milestone signifies the enduring trust and loyalty of our valued customers, and we are dedicated to continually exceeding their expectations. These recognitions are a testament to the tireless efforts and unwavering dedication of our entire team, who strive relentlessly to deliver exceptional entertainment and content experiences to Malaysians.”
Astro remains committed to delivering exceptional value to our customers and inspiring Malaysians to connect and experience the joy of shared entertainment.
About The Putra Brand Awards
Putra Brand Awards is the premier brand awards in Malaysia, and it is the only brand award of, by and for the brand managers and owners. Launched in 2010 by the Association of Accredited Advertising Agents Malaysia (4As) in association with the Malaysia’s Most Valuable Brands (MMVB), the Putra Brand Awards to recognize brand building as an integral business investment, measured by consumer preference.
About The Putra Aria Brand Awards
The Putra Aria Brand Awards was established in 2022 by the Association of Accredited Advertising Agents Malaysia (4As) to efficiently and inclusively serve the marketing fraternity by highlighting branding efforts across all segments. Measured by consumer preference growth, the organisation aims to recognise brands’ excellence within the marketing and advertising landscape.